Informal, Township & Rural Economy Intelligence

Make the economy conventional datasets miss visible.

If economic activity cannot be seen clearly, it is difficult to plan for it, support it, finance it or connect it to wider markets.

For:Government & Municipalities · Development Institutions · Investors & Financial Institutions · Businesses & Industry · Chambers & Business Organisations

A substantial share of African economic activity takes place outside conventional datasets. TradeHub helps governments, development organisations, investors and businesses understand informal, township and rural economies.

Decisions this helps answer

Where is local economic activity concentrated?

What businesses and trader networks exist?

Where are the strongest development and market opportunities?

What economic activity is happening that conventional data does not show?

Illustrative TradeHub Intelligence Output — Informal Economy & Local Market Intelligence

Illustrative output shown for demonstration purposes.

TradeHub can map trader concentrations, business activity, participation patterns, market clusters and formalisation opportunities.

Capabilities

  • Informal trader mapping
  • Township economy studies
  • Rural economic assessments
  • Business activity mapping
  • Women and youth participation
  • Cross-border informal trade
  • Sales and market patterns
  • Infrastructure constraints
  • Business formalisation pathways
  • Enterprise development opportunities

Typical Outputs

Informal Economy StudiesTownship Market IntelligenceTrader DatabasesRural Economy AssessmentsFormalisation StrategiesLocal Market Opportunity Studies
Commission Local Economy Research

TradeHub Intelligence

What economic question do you need answered?

Whether you are assessing a market, planning an investment, designing an economic development programme, mapping enterprises or trying to understand a local economy, TradeHub can help build the evidence behind the decision.